Menu

Business Management

Year 12 - Elective

Length of Course: Full Year
Department: Business Studies
Head of Department: Ms Libby Paul
Year Available: 2024

Do you want to understand the Business world? Business Management is one of the most popular VCE subjects. It develops knowledge and skills that can be applied to many areas throughout one’s life. Develop knowledge of how to plan and establish a business, how to market and staff a business effectively and ways to transform a business in a changing world.

In Business Management, students learn about planning, marketing, financing and managing businesses of all types and sizes. They study innovation and entrepreneurship and how to protect their business ideas. They also consider customer and economic trends as well as the impact of trends in society. Students learn about who is involved in running a business and corporate social responsibility. They also look at the impact of changes in technology and global issues on businesses.

It relates to the following specific careers:

Advertising Accounts Executive • Brand Manager • Business Analyst • Change Manager • Community Engagement Officer • Digital Marketing Coordinator • Ecommerce Business Owner • Entrepreneur • Inventor • Marketing Manager • Market Researcher • Operations Manager • Product Manager • Property Manager: Commercial/Residential • Retail Trading Business Planner • Sales Representative • Scrum Master • Social Media Marketing Coordinator • Start-up Founder • Training and Development Manager

It can be important for the following general careers:

Administration • Business Information Systems • Business Strategy • Consulting • Entrepreneurship • Events Management • Hospital Administration • Hospitality Management • Human Resource Management • International Business/Marketing • Journalism • Media and Publishing • Policy Research • Public Relations • Public Service • Recruitment • Retail buying and management • sales • Supply chain and logistics • Teaching

Curriculum focus

In Unit 3 students explore the key processes and considerations for managing a business efficiently
and effectively to achieve business objectives. Students examine different types of businesses and their respective objectives and stakeholders. They investigate strategies to manage both staff and business operations to meet objectives, and develop an understanding of the complexity and challenge of managing businesses. Students compare theoretical perspectives with current practice through the use of contemporary Australian and global business case studies from the past four years.

In Unit 4, students consider the importance of reviewing key performance indicators to determine current performance and the strategic management necessary to position a business for the future. Students study a theoretical model to undertake change and consider a variety of strategies to manage change in the most efficient and effective way to improve business performance. They investigate the importance of effective management and leadership in change management. Using one or more contemporary business case studies from the past four years, students evaluate business practice against theory.

Assessment

The student’s performance on each outcome will be assessed using one or more of the following:

  • a case study

  • structured questions

  • an essay

  • a report

  • a media analysis

The level of achievement for Units 3 and 4 is also assessed by an end-of-year examination which contributes 50 per cent to the study score.

Links

For more detailed information, please click on the link/s below:

Key Resource

Edrolo, VCE Business Management, Units 3 & 4 textbook and online resource